Intermediate Web Design Class #9

Design & Responsive Design

CMP3011-C1 Fall 2011
http://bit.ly/smfa-f2011-9

Homework

Shuffle

Let's Talk Design

A few basics...

Hierarchy

Decide what element is most important on your page and work down from there

Only 1 element can be the most important, it's your job to make that happen
remember this?

Tips & Tricks

If you blur your focus what do you see? Is it the most most important?

make sure your action text (or call to action) is clear and obvious

create contrast using size

more important things bigger, less important smaller

use whitespace to group content into cohesive sections

Layout

A few basics...

design your navigation

follow user expectations/standards

assign clean, clear, simple labels that are easy to read, scan and see

highlight the visitors current location

give feedback in sub-levels so the users know their location and how to get back

make it easy to see how much information the site has and how deep each level goes

in-class search

Color & Graphics

Color Basics


Primary Colors

Red, yellow and blue
These are the base three colors that can't be mixed or formed by other colors.


Secondary Colors

Green, orange and purple
These are the colors created by mixing the primary colors


Tertiary Colors

Yellow-orange, red-orange, red-purple, blue-purple, blue-green and yellow-green
These are the colors formed by mixing a primary and a secondary color

Color Combinations


Analagous

Any three colors which are side by side on a 12 part color wheel.


Complimentary

Complementary colors are any two colors which are directly opposite each other on the color wheel. These combinations create maximum contrast.

Using Color

Graphics

put thought into your graphics

every image and graphic should have a specific purpose or message - not just make the page look pretty or cool

Tools

working in photoshop

photoshopetiquette.com

Grids




"Well designed grid systems can make your designs not only more beautiful and legible, but more usable" - Mark Boulton

Grid Systems

What is a grid made of?

Grid

Gutters

Margins

Modules

Columns

Hanging Lines

Fields

How they work

cssgrid.net

Fluid Grids, more challenging to design for but better results across different formants


Calculating Baselines

read this article

also check out BaselineCSS

Responsive Design